MAX MARA 1951: LIMITED EDITION SUNGLASSES TO CELEBRATE THE BRAND’S 70TH ANNIVERSARY.

Some stories stand the test of time. Tales that reveal the true meaning of beauty in fashion and style. Since 1951, the Max Mara label has depicted a journey of femininity through collections that speak of determined and conscious women who are constantly evolving. To celebrate the Italian House’s 70th anniversary, Marcolin designed a pair of sunglasses for Max Mara Eyewear that interprets the brand’s essence with refinement and innovation.

A culture of research, design, and materials of the utmost quality are the inspiring principles behind the collaboration between the brand from Reggio Emilia and the leading eyewear manufacturer from Veneto. The result is an exclusive Made in Italy creation characterized by harmonious shapes and refined details, such as the precious eyewear chain that turns into a piece of jewelry, to add a sparkling touch to any outfit.

The new limited edition sunglasses will be available in the APAC Region starting mid-September and in the rest of the world starting mid-October. MM0030 An iconic rectangular acetate shape reinterpreted with an elegant feel and a modern design. A multifaceted front and temples featuring the baroque 3D MaxMaragram integrated metal logo.

The frame comes in hues of Havana. The new Max Mara 70th anniversary limited edition sunglasses come with a camel-colored case personalized by the 1951 logo. About Marcolin: Marcolin is a worldwide leading company in the eyewear industry founded in 1961 in the heart of the Veneto district. It stands out for the unique ability to combine craftsmanship with advanced technologies through the constant pursuit of excellence and continuous innovation.

The portfolio includes the house brands Web, Marcolin and Viva and the licensed brands Tom Ford, Guess, adidas Sport, adidas Originals, Bally, Moncler, Max Mara, Sportmax, Ermenegildo Zegna, Longines, OMEGA, GCDS, Barton Perreira, Tod's, Emilio Pucci, BMW, Swarovski, MAX&Co., Covergirl, Kenneth Cole, Timberland, GANT, Harley-Davidson, Marciano, Skechers and Candie’s. Through its own direct network and global partners, Marcolin distributes its products in more than 125 countries.

www.marcolin.com

About Max Mara Max Mara, founded in 1951 by the late visionary Achille Maramotti, is one of the highest expressions of Italian luxury and style. A contemporary collection of ready-towear and accessories for today’s powerful women.

Recognized for its timeless designs and its luxurious fabrics, Max Mara is revered for the classification of the absolute coat, sharp suiting and modern accessories. Max Mara is distributed in 2,500 locations in more than 100 countries worldwide.

The Max Mara Fashion Group counts nine different brands. The company remains privately held and managed by the Maramotti family. Contact Marcolin: press@marcolin.com www.marcolin.com

Previous
Previous

Embarking on the Australis Journey

Next
Next

iCare EIDON UWF