MON COEUR - MAX MARA EYEWEAR
For Spring/Summer 2022, Max Mara presents Mon Coeur: a special capsule collection of clothing and accessories in vibrant colours that celebrate every nuance of summer destinations that are close to our hearts.
Mon Coeur is one place and all places at once. A unique, thrilling destination where memories of cool spring mornings, carefree afternoons and sweet summer evenings are experienced.
Presented within special shop-in-shops, the capsule collection offers clothing and accessories that evoke the relaxing, revitalising atmospheres of holidays.
Mon Coeur SS22 sunglasses are part of this special collection, distinguished by their oversize geometric frames and a metal structure that cuts an elegant yet comfortable silhouette, trimmed by sophisticated, innovative details.
An iconic jewel detail decorates the temples, the lenses feature gradient shading, and the distinctive hues of the end tips bring out the elegance of eyewear designed for the style protagonists of the future.
Manufactured by Marcolin for Max Mara in a limited-edition run, they will be available for purchase starting in April 2022 in Max Mara boutiques, pop-ups dedicated to the Mon Coeur project, and select eyewear shops around the world. An exclusive pouch from the Mon Coeur capsule collection protects and holds the frames, just like a true jewel.
About Marcolin
Marcolin is a worldwide leading company in the eyewear industry founded in 1961 in the heart of the Veneto district. It stands out for the unique ability to combine craftsmanship with advanced technologies through the constant pursuit of excellence and continuous innovation.
The portfolio includes the house brands WEB Eyewear, Marcolin and Viva and the licensed brands Tom Ford, Guess, adidas Sport, adidas Originals, Bally, Moncler, Max Mara, Sportmax, Zegna, Longines, OMEGA, GCDS, Barton Perreira, Tod's, Emilio Pucci, BMW, Swarovski, MAX&Co., Kenneth Cole, Timberland, GANT, Harley-Davidson, Marciano, Skechers and Candie’s. Through its own direct network and global partners, Marcolin distributes its products in more than 125 countries. www.marcolin.com
About Max Mara
Max Mara, founded in 1951 by the late visionary Achille Maramotti, is one of the highest expression of Italian luxury and style. A contemporary collection of ready-to-wear and accessories for today’s powerful women. Recognized for its timeless designs and its luxurious fabrics, Max Mara is revered for the classification of the absolute coat, sharp suiting and modern accessories. Max Mara is distributed in 2,500 locations in more than 100 countries worldwide. The Max Mara Fashion Group counts nine different brands. The company remains privately held and managed by the Maramotti family.
Marcolin Press Office - press@marcolin.com